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Those huge multinational companies who invested a lot in their rebranding in order to give their brand a new identity, as these brands are famous and well-known, that is the only reason why these companies invest heavily on their brand identity design. Usually, the famous companies try to hide the cost of their rebranding cost and are kept secret from people. Keep it in mind that the cost of rebranding [...]

Without a doubt, we have several new ways of naming a brand; and we see many brands that use the actual brand name for their product and sell actually what they name their brand…but what about those brands that are famous with the name of their inventors? Today, a new style of naming a brand is very famous in an online market that is totally unique. The concept which is now in fashion is using analogies [...]

Undoubtedly, the industry of biotechnology, perhaps, has a big name around the world, but unluckily this industry is the one which has a little public support. Only few people understand the importance of biotechnology industry because they get their needed medicines and their most preferred products which come directly from biotechnology industry and the hard work which they do in research and investigation. [...]

In the beginning, the “Apple” was a great initiative for new inventions in technology; Job was apparently a big fan of this project, as Steve Wozniak and Job were partners and they were wanted to come up with a name of their venture which was about to launched in the coming era of computer technology. Then finally, the brand name was suggested, which was a bright idea to name the brand. And that [...]

Usually, we see distinct and original logo designs of famous companies, because they appear good on the webpage, also the logo designers are now being inspired from such logos and try to copy their designs. When they are designing a logo for a client they don’t realize that they are copying a design of another company’s logo. However, there is a slight difference between the logo plagiarism and [...]

Today, brochures are one of the most successful tools to market a business in a better way to your prospective clients. Usually, every company prefer brochure for marketing their products/services because brochures are convenient and easy to keep, also use as an element of reference in the future. If you need to grab attention of your audience, be attractive and catchy. Make sure that the appearance [...]

Happy New Year everyone from the entire team of LogoBench. We wish you a happy and successful year so stay tuned and get motivated with our interesting logo design blogs! For the year 2012, we hope for good happenings and good surprises, and for now we just want to celebrate the joy of New Year with this post on New Year logo designs. As we usually see that during New Year holidays, designers take [...]

The most famous company to seasonal, if not daily, alterations to their logo design is Google.  Google changes their basic logo all the time, depending on the day or season.  The logo design is the same basic logo with variation. Pros 1.      A seasonal logo will welcome customers who celebrate this holiday.  The logo will put people in the holiday spirit.  This can be a negative [...]

During all the clashes, wars and other political issues of the world, the matter of Global Warming is one that unites the whole world on a single path. Since Global Warming is the term refers to the phenomenon of going up temperature of Oceans and Earths atmospheres. In last few years, the world major’s parts has been facing increased occurrences of natural disasters. The most recent and deadly earthquakes [...]

Today, graphics designing and logo designs are not new to corporate world. In last few years, there were only a minimum number of designers in the market and it was an easy doing business. However the competition of logo designs swelled significantly in last years, for this reason, now log designers are facing difficulty in making profits in their logo designing business. There is a huge mass of [...]